Work / Hale Barber Studio

Concept project

Hale Barber Studio

A five-page concept for an independent barbershop. The site is built around a quiet hour in the chair: bone, forest green, and photographs of the room, not stock smiles.

Starting point

To design a complete barbershop site that would stand as commissioned work: its own identity, several real pages, and a visit experience without invented bookings or reviews.

Aim

To show how WEBAUR would approach a small service business: typography, photography and a clear path, without a generic template.

Audience

An independent barber who wants a site as careful as the cut — small, precise and calm, not loud advertising.

This is a concept project. It is not a paying client’s website, and it does not invent customers, reviews or results.

Brand identity

Hale
Barber Studio

Colour palette

Paper
#E7DFD2
Paper 2
#DCD2C2
Ink
#16120E
Forest
#1E3328
Brass
#8F7344

Typefaces

Cormorant GaramondThe hour is yours.The same self-hosted face as the live demo — not the studio’s Instrument Serif.

OutfitCuts, colour and a chair that is yours for the hour.Self-hosted Outfit, as on the live demo.

Page by page

Hale Barber Studio

Home

The hour is yours.

A split hero: a quiet chair, a bone field and a short promise. The first screen feels like a studio, not a ready-made template.

Open this page

Hale — Home, desktop
Hale — Home, mobile
Hale — Services, desktop
Hale — Services, mobile

Services

The menu.

A service list with example prices. Typography treats the list as editorial, not a cramped table.

Open this page

Barbers

Aino Vartiainen.

One fictional barber, introduced with a portrait and a short biography. The person in the photograph is a model; the name and studio are invented.

Open this page

Hale — Barbers, desktop
Hale — Barbers, mobile
Hale — Gallery, desktop
Hale — Gallery, mobile

Gallery

The room, close in.

Close photographs of the room and the work: chairs, tools, light. The pictures carry the brand more than slogans do.

Open this page

Visit

How a visit would work.

An address, hours and an invitation, clearly labelled as a concept. Nothing on this page makes a real booking.

Open this page

Hale — Visit, desktop
Hale — Visit, mobile

Main features

  • Five pages: home, services, barbers, gallery, visit
  • A service menu with example prices
  • A staff introduction and a close-in gallery of the room
  • A visit page that does not pretend to take real appointments

The visit page includes hours, a fictional address, and a booking form that does not send. It states plainly that this is a concept.

Design decisions

Let typography carry the brand.

Cormorant Garamond is the studio’s voice; Outfit keeps the body text readable. A brass monogram and typographic wordmark keep Hale distinct from WEBAUR’s own Instrument Serif.

Photograph the room, not a campaign.

The gallery and hero speak of chairs, light and tools. That is closer to a real trade than posed portraits.

Stay honest about contact.

A real business would need a real booking tool. This concept does not pretend that one already exists.

Start a project

Let’s build something your customers will remember.

Tell us about your business and what you would like to improve. We’ll take it from there.

Start a project